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Adrian stopped being my client over a year ago. Then, one morning, a message from him landed on my phone. Sent from a vacation in Thailand. It's waiting at the bottom of this email. First, the story. Adrian is a CFO. Late forties, three kids. Basketball in college, then twenty years to the business. Golf was the only sport he had left. Here's the first message he ever sent me: "I know your primary focus is to help executives lose weight and build muscle. I'm more interested in improving my swing speed and lowering my handicap. I've done a resistance band program by a strength golf coach I found on YouTube. Complete waste of time. I can only work out 3 days per week, 40-50 min max." A man comes to a body coach and tells me exactly what he doesn't want from me. I was happy reading it. Clearest brief a client ever handed me: three days a week, under an hour, everything in service of the golf. My head did the math before I finished reading. General strength for a body that hadn't trained in twenty years, but every piece of it serving the swing: hips and core for rotational power, an upper back that keeps the swing stable, Fridays kept light so he's fresh for the Sunday round. He decided to trust me. Mid-program his life did what your life does. A career move, interviews in Europe, weeks of hotels, then a five-day stretch of 10-to-12-hour office days across a five-hour time zone gap. The exact stretch where every plan you've ever started goes to die. His note after landing: workouts done in a hotel gym, jet lag beaten, half a kilo down. "I think you cracked the recipe for staying in shape and productive for such intense business travels." And the golf he actually hired me for? He barely practiced. One range visit a month. His handicap dropped from 10.1 to 7.7 anyway, and because the man is a CFO, he didn't just feel it, he audited it: Two lines from that email are all you need. "Amazing feeling to keep ending the rounds with the same ball I started with." And his verdict: "I attribute all golf gains to our gym sessions." The man who opened with a list of everything I couldn't help him with was now sending me this: "Bart, battlefield report from today. I just finished the best round in this calendar year." A player at his level lands about half his tee shots in the fairway. That day he hit every single one. Watch the video: marshes in front, bunkers left and right, flag tucked way left, into the wind. He put it 15 feet from the pin. Then the program ended. And this is the part nobody ever shows you. Every before-and-after you've ever seen was taken while the coach was still on payroll. What happens in year two, nobody posts. A year after we finished, this is what landed on my phone: A vacation in Thailand. Golf in the mornings, energy left for beach games with the kids in the afternoon. No gym for days. Local food tried extensively, home at the same weight he left at. His own summary: "No limits, no restrictions, just understanding and awareness = recipe for fun." And the line I keep coming back to: "Proud to saw my 11yo to ask for steamed rice instead of fries, same as Daddy did." His son watched him order. And copied him. Nobody is coaching Adrian anymore. Nothing is forbidden, nothing gets tracked, nobody checks his workouts. A year out, it all still holds. That's what I mean when I say the last restart. He hasn't needed one since we finished. How many have you been through in the same stretch? P.S. If you want to know what your last restart would take, that's the Restart Audit. 45 minutes, you and me, we get to the exact reason your plans keep dying. You leave knowing it, whether we ever work together or not. Grab your slot here >> |